1. Manage performance marketing on Google with search, display, and video campaigns to maximize relevant KPIs
2. Plan, create, and execute campaigns end-to-end
3. Track and measure campaign level, ad-set level, and ad level performance and determine actionable insights
4. Collaborate with internal stakeholders on campaign production schedules, modify activity, and notify stakeholders of relevant outcomes, fluctuations, and plans
5. Lead funnel building initiatives, user acquisition, and conversion
6. Optimize campaigns to continuously improve ROAS from the campaigns
7. Innovate and lead new campaign ideas
8. Acquire insights into online marketing trends in the industry and keep strategies up to date
9. Work closely with the product and business team to implement strategies
Should have 2+ years of experience in managing multi lakhs budgets and delivering results via Google
Excellent analytical skills
Good communication and interpersonal skills
Ability to work in a fast-paced start-up environment, learn on the job, and get things done
Ability to collaborate effectively across teams such as content and design
Must be data-driven with strong problem-solving and analytical skills
End-to-end ownership
Entrepreneurial mindset in finding unique ways to achieve speed and scale
Salary
Duration:
Salary during probation:
After probation:
Annual CTC: ₹ 3,00,000 - 5,50,000 /year
Annual CTC breakup:
1. Fixed component: 80%
2. Variable component: 20%
Additional information
Perks, benefits, and work culture:
1. Distinctive team - Our team is an inspiration powerhouse built with the best minds from the startup, consulting, and corporate ecosystem
2. Empowering role - You get a high growth/high impact role with the opportunity to grow
3. Culture of a caring meritocracy with great perks - A caring meritocracy built by inspirational leaders, and ultra-modern office space
4. Market-leading compensation - If we like you, we will make sure you like our offer
Medpho is a healthcare platform that uses state-of-the-art technologies to provide medical care and benefits through a single call. Our organization aims to make healthcare services in India more accessible and affordable, which we accomplish by helping our customers through the devices they already own. Be it a smartphone or a regular keypad phone, Medpho ensures that our healthcare services reach everyone across the country. Not just this, we take special care to reduce the expected time of arrival (ETA) for the services we provide. We do this by partnering with the nearest hospitals, dispensaries, and healthcare facilitators. A single call at Medpho can connect you with doctors, telehealth providers, hospitals, ambulance services, pharmacies, and so much more. With 15 hospitals across India already being a part of our tryst, Medpho aims to revolutionize the healthcare industry by providing the best healthcare solutions with the help of cutting-edge technology at a global scale.
