Senior Copywriter Job

We are seeking an experienced and talented 'Senior Copywriter' to lead creative writing efforts, craft compelling narratives, and produce high-impact copy across various platforms. The ideal candidate will possess a strong understanding of branding, audience engagement, and storytelling, with a proven track record of creating impactful campaigns.

Key Responsibilities:

1. Content strategy & development:
- Develop and execute creative concepts and copy for advertising campaigns, social media, email marketing, websites, and other marketing materials.
- Collaborate with the creative and marketing teams to ensure brand voice consistency across all channels.

2. Creative leadership:
- Mentor junior copywriters, providing constructive feedback and ensuring high-quality output.
- Stay updated on industry trends, bringing fresh ideas and innovative approaches to content creation.

3. Project management:
- Manage multiple projects and deadlines efficiently, ensuring timely delivery without compromising quality.
- Collaborate with designers, strategists, and stakeholders to align copy with visual elements and campaign goals.

4. Brand storytelling:
- Craft compelling brand stories that resonate with target audiences and align with business objectives.
- Drive engagement through creative taglines, slogans, and call-to-action statements.

5. Content optimization:
- Use data-driven insights to refine and optimize copy for better performance across platforms.
- Conduct thorough research to ensure accuracy, relevance, and originality in all content.

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