1. Stay updated with the latest trends, product ideas, colors, prints, fabrics, and styling.
2. Develop collection designs in line with target costs, including sketches, illustrations, and graphics.
3. Create line sheets based on current trends, incorporating appropriate design, color, and prints.
4. Maintain line sheets for seasonal range plans, ensuring alignment with assortment planning and buying requirements.
5. Create detailed tech packs that accurately illustrate design and construction details.
6. Collaborate with Buying and Sourcing teams for effective design development.
7. Drive and manage effective fit sessions.
8. Follow up on and approve fabric, print, and surface designs, including travel to factories and new vendors.
9. Execute tasks in a timely manner according to the seasonal calendar deadlines.
10. Maintain and improve product quality by addressing issues at the ground level, including fabric, fit, wash, and workmanship.
11. Collate and present trend overviews.
12. Create Moodboards, Techpacks, Graphics, Artworks, and Trims for seasonal and QTM collections.
13. Must communicate capacity and price requirements to meet line margin and delivery requirements.
14. Must be able to provide alternatives to merchandising/design teammates to meet commercial requirements at the most competitive cost. Identify and enable opportunities to leverage a library of components, fits, and sources.
15. Uses communication and negotiation skills to influence Design and buying/Merchandising partners to achieve GTM milestones.
16. Analyse and calculate costs of procurement and suggest methods to decrease expenditure.
17. Skilled in CorelDRAW, CAD, Adobe Illustrator, and Photoshop, adept at aligning designs with brand identity.
At Sira, we craft the extraordinary, merging timeless elegance with contemporary style to empower self-expression at its most sophisticated. We are custodians of innovation, curating apparel that becomes an emblem of one's unique persona and a testament to the wearer's refined taste. With a relentless commitment to excellence, our mission is to transform everyday moments into milestones of style, ensuring every Sira encounter resonates with luxury and distinction.