Position Overview:
The 'SEO Performance Executive' will be responsible for planning, implementing, managing, and monitoring Rudralife's SEO strategy to drive organic growth, improve rankings, and maximize ROI. This role requires a data-driven mindset, proficiency in SEO tools, and the ability to collaborate with marketing, content, and technical teams.
Key Responsibilities:
1. SEO Strategy and Implementation:
Develop and execute comprehensive SEO strategies aligned with the company's goals.
Conduct in-depth keyword research to identify high-performing keywords, long-tail opportunities, and trending topics.
Optimize on-page elements, including title tags, meta descriptions, headings, URL structures, and internal linking.
Manage technical SEO aspects like site speed, mobile-friendliness, schema markup, and crawl errors.
Regularly perform competitor analysis to stay ahead in the market.
2. Performance Monitoring and Reporting:
Monitor and analyze website performance metrics, including traffic, rankings, and conversions.
Use analytics platforms (e.g., Google Analytics, Search Console) to generate actionable insights.
Prepare detailed reports showcasing key performance indicators (KPIs) and SEO campaign outcomes.
Provide recommendations for continuous improvement and track the effectiveness of implemented strategies.
3. Content Optimization and Collaboration:
Work closely with the content team to ensure SEO-friendly content creation.
Provide guidance on content formats, keyword usage, and linking strategies.
Optimize existing content to improve rankings and user engagement metrics.
Collaborate with web developers to implement technical SEO recommendations.
4. Link-Building and Off-Page SEO:
Develop and execute ethical link-building strategies to boost domain authority.
Identify and collaborate with high-authority sites for guest posting and backlink acquisition.
Monitor and disavow toxic backlinks that can harm website performance.
5. Local SEO and Multilingual Optimization:
Optimize Google My Business profiles for local search visibility.
Implement strategies to improve local pack rankings and location-based search results.
Manage SEO for international markets, including multilingual optimization where required.
Rudralife, established in 2001, is a pioneering organization engaged in promoting and creating awareness amongst the masses. Rudralife is the most talked-about organization in print and electronic media. Apart from being the world's leading organization and an authority on Rudraksha, Rudralife also has four registered trade-marked products to its credit. It provides genuine and high-quality Rudraksha beads which have been tested in and certified by an ISO 9001: 2015 accredited laboratory. It is the only organization that is regularly involved in scientific research on this age-old spiritual healing bead. It adopts an expert strategy of recommending Rudraksha to wear, which has resulted in innumerable testimonials to date. Rudrakshas recommended by Rudralife are being worn by eminent professionals, businessmen, industrialists, sportspersons, actors, politicians, and spiritual personalities with excellent results.