The ideal candidate is a hard-working team player who will play a critical role in creating original digital content across various social media platforms.
Key Responsibilities:
1. Develop and implement a comprehensive social media strategy.
2. Create original, engaging content tailored for various platforms.
3. Analyze data and provide metric reports for clients.
4. Manage and collaborate on creating marketing content for social media, including customer video briefs, case studies, blog posts, and content from analysts and customers.
5. Build and engage platform-specific communities and grow audiences.
6. Support SEO strategies by integrating keyword priorities into content marketing plans.
7. Assist in link-building campaigns to meet client SEO objectives.
8. Offer analysis and recommendations as social media programs progress.
9. Research and manage social media tools daily to support clients' strategies.
10. Monitor and evaluate social media performance regularly, aligning with client goals and benchmarks.
11. Communicate project developments, timelines, and results to the team and management.
12. Collaborate closely with team members to achieve client objectives.
13. Stay up-to-date with social media and internet marketing trends and industry developments.
Professional Competencies
1. Passion for social media and Internet marketing industries.
2. Outstanding ability to think creatively, and identify and resolve problems.
3. Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere.
4. Ability to clearly and effectively articulate thoughts and points.
5. High levels of integrity, autonomy, and self-motivation.
6. Excellent analytical, organizational, project management, and time management skills.
Professional skills & qualifications:
1. Proficiency in MS Excel, PowerPoint, and Word
2. Experience working with popular social media advertising platforms found in Facebook, Twitter, and LinkedIn in particular
3. Experience working with popular social media monitoring tools (Google, Radian 6, Twitter Search, Social Mention, Tracker, etc) and popular social media management tools (TweetDeck, HootSuite, etc)
4. Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
5. Experience working with CMS and building/administering content in CMS environments
6. Advertising Services
Skill(s) required
Content MarketingContent WritingFacebook AdsFacebook MarketingGoogle AdWordsSocial Media Marketing