1. Monitor ongoing ad performance to ensure alignment with client goals and provide actionable insights and recommendations to drive better campaign outcomes.
2. Develop comprehensive reports on ad performance, highlighting key metrics and areas for improvement
3. Build and maintain strong relationships with advertisers, acting as the point of contact for all account-related matters
4. Monitor, oversee, and optimize campaigns from start to finish, including budgeting, launching, troubleshooting, and ensuring alignment with client goals
5. Manage the full sales cycle, from locating new potential partners to negotiation, contract signing, account management, and customer success
6. Leverage your hands-on experience in digital media planning and buying to develop effective media plans and campaign scheduling
7. Define key performance indicators (KPIs) to measure campaign success and track progress toward client objectives
8. Identify and attract new advertisers who are seeking to promote their applications through affiliate and performance marketing channels
9. Maintain a comprehensive MIS for billing, estimates, ROIs, and other relevant metrics
Requirements:
1. Bachelor's degree in Marketing, Business Administration, or related field
2. 2+ years of experience in Account Management with a focus on Advertiser and Publisher clients
3. Proven track record of successfully managing client accounts, driving results, and exceeding targets
4. Excellent communication and interpersonal skills
5. Strong analytical and problem-solving skills
1. Experience with programmatic advertising platforms and technologies
2. Knowledge of industry trends and best practices in digital advertising
3. Manage relationships with Demand-Side Platforms (DSPs) and leverage their capabilities to execute effective programmatic advertising campaigns
Salary
Duration:
Salary during probation:
After probation:
Annual CTC: ₹ 3,00,000 - 6,00,000 /year
Perks
Informal dress code 5 days a week
Number of openings
1
About LeadMint Technologies Private Limited
We're an app-based advertising and rewarding startup having a community of over 1 million user base, working closely with emerging brands to fulfill their marketing goals. LeadMint means the leads from worldwide at your fingertips with programmatic advertising. We're expanding our approach from the advertising sector to the gaming industry at pace. We have two projects: LoftLime & Adjump.