1. Develop and execute strategic branding and PR campaigns to enhance brand awareness and reputation
2. Craft compelling brand messaging and positioning across various channels
3. Manage media relations, including pitching stories and coordinating interviews
4. Plan and execute events to promote the brand and engage with stakeholders
5. Monitor and analyze media coverage and campaign performance to inform future strategies
6. Oversee social media presence and engage with followers to build brand loyalty
7. Collaborate with internal teams and external partners to ensure brand consistency
8. Stay updated on industry trends and competitor activities to identify opportunities and risks
Requirements
1. Bachelor's degree in Marketing, Communications, or related field
2. Proven experience in branding, PR, or related roles
3. Strong written and verbal communication skills
4. Creative thinking and problem-solving abilities
5. Ability to work independently and collaboratively in a fast-paced environment
6. Proficiency in digital marketing tools and social media platforms
7. Excellent organizational and project management skills
8. Strong interpersonal skills and ability to build relationships with diverse stakeholders
Skill(s) required
Creative WritingDigital MarketingMarket AnalysisPhotographySocial Media Marketing