A. Content Development and Management
1. Writing and Editing: Strong writing and editing skills to create, review, and polish content across various formats (blogs, articles, social media, etc.).
2. Content Strategy: Understanding of how to develop and implement content strategies that align with business goals.
3. Content Planning: Ability to plan and organize a content calendar, ensuring consistent and timely delivery of content.
B. SEO and Digital Marketing
1. SEO Knowledge: Proficiency in SEO best practices to optimize content for search engines and improve organic reach.
2. Keyword Research: Ability to conduct keyword research and integrate keywords naturally into content.
3. Digital Marketing: Basic understanding of digital marketing concepts and how content fits into the broader marketing strategy.
C. Analytics and Performance Tracking
1. Content Analytics: Ability to use tools like Google Analytics, and SEMrush to track content performance.
2. Data-Driven Decision Making: Skills in analyzing data to make informed decisions about content strategy and improvements.
D. Project Management
1. Organizational Skills: Strong organizational skills to manage multiple content projects simultaneously.
2. Time Management: Ability to prioritize tasks, meet deadlines, and manage the workflow of a content team.
E. Collaboration and Communication
1. Team Collaboration: Experience working with cross-functional teams, including marketing, design, and product teams.
2. Communication Skills: Excellent verbal and written communication skills to articulate ideas, provide feedback, and coordinate with team members.
F. Technical Skills
1. Basic HTML/CSS: Basic understanding of HTML and CSS for formatting and troubleshooting content.
2. Content Creation Tools: Familiarity with tools like Google Docs, Microsoft Office, Grammarly, and plagiarism checkers.
G. Trend Awareness and Adaptability
1. Industry Trends: Keeping up-to-date with the latest trends in content marketing and writing.
2. Adaptability: Ability to quickly adapt to new tools, platforms, and changes in the content landscape.
H. Research Skills
1. Research Proficiency: Strong research skills to gather information and ensure content accuracy and depth.
2. Audience Understanding: Ability to research and understand the target audience, tailoring content to their interests and needs.
Founded in 2016 by IITK alumni, STEMpedia envisions transforming AI and robotics, an emerging technology education space in the world, through its real-life application-driven approach to curriculum, unique teacher training program, and international events and competitions. We lead the AI and robotics education market in India with our holistic learning ecosystem for kids aged 7+ years. With our curated packages for schools, educational institutions, and activity centers, we have delivered our AI & robotics lab to 400+ schools across 50+ countries.