1. Conduct in-depth research on industry-related topics using available sources and Demonstrate excellent grammar and writing skills with a keen eye for detail
2. Craft engaging and error-free content for multiple platforms, including website, email marketing, product descriptions, videos, blogs, email copies, WhatsApp copies, YouTube scripts, and more
3. Apply search engine optimization (SEO) strategies to enhance the online visibility of our website in search results
4. Edit and proofread articles ensuring accuracy, clarity, and adherence to style guidelines
5. Collaborate with cross-functional teams to brainstorm ideas, develop content strategies, and maintain consistent messaging across all platforms
6. Stay updated with industry trends, emerging technologies, and best practices in content writing and digital marketing
7. Maintain a strong understanding of GyanDhan's brand voice, values, and target audience to ensure consistency in all written materials
GyanDhan is on a mission to equalize and expand access to higher education. Founded by IITians with 10+ years of experience in financial markets, GyanDhan is a student-friendly education loan marketplace, focused on studies abroad. Since, launching operations in May 2016, GyanDhan has helped 2000+ students finance their studies abroad with over 700 crores in education loans. GyanDhan has been featured in leading newspapers, such as Times of India, Hindustan Times, etc., and is backed by Sundaram Finance.