Key Responsibilities:
1. Develop and implement PPC campaigns across various platforms, including Google Ads and Meta Ads (formerly Facebook Ads), to drive traffic, leads, and conversions.
2. Conduct keyword research, ad copywriting, and bid management to optimize campaign performance and achieve desired KPIs.
3. Monitor and analyze campaign performance metrics, such as click-through rate (CTR), conversion rate, and return on ad spend (ROAS), to identify areas for improvement and optimization.
4. Utilize A/B testing and other optimization techniques to enhance campaign effectiveness and maximize ROI.
5. Stay updated on industry trends, algorithm changes, and best practices in PPC advertising to maintain a competitive edge.
6. Collaborate with cross-functional teams, including content creators, designers, and developers, to align digital marketing efforts with overall business objectives.
7. Generate regular reports and present insights and recommendations to stakeholders to inform decision-making and strategy adjustments.
8. Provide ongoing analysis and recommendations for website optimization, landing page design, and user experience enhancements to improve campaign performance.
9. Stay informed about the latest advancements in digital marketing technology and tools and recommend new solutions to enhance campaign effectiveness and efficiency.
10. Stay up-to-date with industry regulations and compliance requirements related to digital advertising, ensuring all campaigns adhere to relevant policies and guidelines.
Qualifications:
1. Bachelor's degree in Marketing, Advertising, Business, or a related field.
2. 3+ years of experience in digital marketing with a focus on PPC advertising, particularly Google Ads and Meta Ads.
3. Proficiency in Google Ads and Meta Ads platforms, including campaign setup, optimization, and performance analysis.
4. Strong analytical skills and ability to interpret data to drive insights and optimize campaign performance.
5. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
6. Detail-oriented with a proactive and results-driven mindset.
2. Those who are from or open to relocate to Noida and neighboring cities
Salary
Duration:
Salary during probation:
After probation:
Annual CTC: ₹ 3,00,000 - 5,50,000 /year
Perks
Informal dress code
Number of openings
1
About Comhard Technologies Private Limited
We have strong existence in the market for 20+ years. Our expert team has ensured tireless support to our 7,000+ customers worldwide. In our endeavor to extend the market, we created & trained around 150+ partners across multiple geographies. We offer the finest environment for career development and advancement.
Apart from being one of the top Tally ERP channel partners, we also offer multiple software on the cloud. The world is moving toward cloud technology and so is our organization ready to cater to market demands. We have earned the reputation of the IT business community as an innovative business partner committed to quality and customer satisfaction.
