Digital Marketing Specialist Job

Digital Marketing Specialist

Noida

Start date
Starts Immediately
CTC (ANNUAL)
₹ 2,50,000 - 3,00,000 ₹ 2,50,000 - 3,00,000 /year
Experience
1-3 years
1-3 years experience
Apply By
5 Oct' 24
Posted 6 days ago
Job

About the job

Key Responsibilities:

1. Understand the target audience, market trends, and competitive landscape
2. Develop content plans and strategies for blogs, social media, websites, and other platforms
3. Create engaging content such as articles, infographics, videos, and social media posts
4. Manage profiles on various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn)
5. Interact with followers, respond to comments and messages, and foster a community
6. Monitor and analyze social media performance and adjust strategies as needed
7. Set up and manage paid advertising campaigns on platforms like Google Ads, Bing Ads, and social media
8. Allocate and manage budgets for various campaigns
9. Track key metrics, such as click-through rates and cost-per-acquisition, to optimize ad performance
10. Use tools like Google Analytics, social media insights, and other metrics to analyze performance
11. Create reports to track progress, measure success, and identify areas for improvement
12. Ensure the website is user-friendly, responsive, and optimized for various devices
13. Regularly update website content to keep it fresh and relevant
14. Test and implement strategies to increase website conversions
15. Ensure brand messaging and visuals are consistent across all digital channels
16. Monitor and manage online reviews, mentions, and brand perception
17. Collaborate with other departments such as sales, product development, and customer service
18. Work with external agencies or freelancers as needed
19. Stay up-to-date with the latest trends, tools, and best practices in digital marketing

Skill(s) required

Creative Writing Digital Marketing Email Marketing English Proficiency (Spoken) English Proficiency (Written) Facebook Marketing Instagram Marketing Search Engine Marketing (SEM) Search Engine Optimization (SEO) Social Media Marketing

Who can apply

1. Candidates with minimum 1 years of experience.

Salary

Annual CTC: ₹ 2,50,000 - 3,00,000 /year

Number of openings

1

About Sutra Luminis

We manufacture premium international brands and are now offering those products and skills to the Indian market. Our skills are customization in glass and metal. In glass, we are amongst the world's top innovators offering bespoke design services. We have done projects for Lodha, Oberoi Realty, DLF, Panchsheel, Kalpataru, Raheja, Brigade, etc. In hotels, we have done Taj, Oberoi JW Marriott, Novotel, Lemon Tree Hotel, Crowne Plaza, Country INN, Radisson Hotel, Keys Hotel, Hyatt, Mango hotels, and many more. Some noteworthy projects are Oberoi 360 Worli - complete common areas were done by us and Six Senses Hotel- Barawara, where all rooms and selected common area lighting were done by us.
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Hiring since March 2023
16 opportunities posted
1 candidate hired
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