As the sales and marketing manager at Urban Naps, you will be responsible for driving the sales and marketing efforts for our innovative sleeping pod product. Your role will encompass a wide range of responsibilities, from lead generation to managing client relationships and devising effective marketing strategies.
Key Responsibilities:
1. Lead generation: Identify and pursue new leads through various channels such as online research, networking events, and cold outreach to potential clients.
2. CRM (Customer Relationship Management): Maintain and update the customer database, ensuring accurate and up-to-date information on leads, prospects, and clients.
3. Social media management: Develop and execute social media marketing campaigns on platforms like LinkedIn and Instagram to increase brand awareness and engagement.
4. Communication with different stakeholders: Collaborate with internal teams, external partners, and clients to ensure smooth communication and alignment of goals.
5. Marketing strategy: Develop comprehensive marketing strategies to promote Urban Naps' sleeping pods, including online and offline initiatives, to reach the target audience effectively.
6. Sales strategy: Devise sales strategies to maximize product penetration in the market, including pricing strategies, promotional activities, and distribution channels.
7. Corporate sales: Identify and engage with corporate clients to pitch the benefits of Urban Naps' sleeping pods for their employee's well-being and productivity
8. B2B (Business-to-Business) sales: Cultivate relationships with B2B clients, such as hotels, co-working spaces, and airports, to drive sales through bulk purchases and partnerships.
