Creative Copywriter Fresher Job

Key responsibilities:

1. Craft compelling copy and captions tailored to various client brands, ensuring alignment with their identity and objectives
2. Develop a deep understanding of client brands, their market positioning, and target audiences to create resonant messaging
3. Create and maintain social media calendars, strategizing content across platforms to maximize engagement and reach
4. Generate creative ideas for full-fledged social media and outdoor campaigns, collaborating closely with the design and strategy teams
5. Ensure consistency in tone, style, and quality across all written content
6. Engage in wordplay and creative writing to make each piece of content stand out and connect with audiences
7. Proofread and edit content to uphold the highest standards of grammar and punctuation
8. Stay updated on social media trends, platform updates, and best practices to advise on content strategy
9. Give a fresh eye to current social media trends and understand how audiences interact with the copy

Ideal Candidate Profile:

1. Exceptional command over English and Gujarati languages, capable of crafting engaging content in both
2. A self-proclaimed grammar freak with an eye for detail and a passion for perfection in written communication
3. Creativity in wordplay and a knack for storytelling that aligns with brand personas and marketing goals
4. Solid understanding of social media platforms, their unique dynamics, and how to optimize content for each
5. Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously
6. Required 6 months to a year experience in content writing or copywriting.
7. Excellent writing and editing skills
8. Experience in the advertising or branding industry is a plus
9. Knowledge of digital marketing tactics, including SEO, email marketing, and web analytics
10. Ability to collaborate with cross-functional teams to develop creative content ideas
11. Excellent time-management and organizational skills
12. Strong research skills and the ability to write clear, concise, and grammatically correct copy, documents, and reports

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