Digital Marketing Specialist Fresher Job

Key Responsibilities:

1. Strategy development :
- Analyze market trends and competitors.
- Plan campaigns to meet business goals.
- Set KPIs and metrics.

2. Content creation :
- Develop and optimize content for blogs, social media, and emails.
- Create visual content with designers.

3. Social media management:
- Manage social media accounts.
- Engage with followers and respond to comments.
- Track performance metrics.

4. Email marketing :
- Develop and execute email campaigns.
- Maintain and segment email lists.
- Monitor open rates and conversions.

5. Paid advertising :
- Create and manage PPC campaigns.
- Optimize advertising budgets.
- Analyze ad performance.

6. SEO and SEM :
- Conduct keyword research.
- Optimize website content and structure.
- Develop link-building strategies.

7. Analytics and reporting :
- Use tools like Google Analytics for tracking.
- Generate performance reports.
- Provide actionable insights.

8. Website management :
- Update website content regularly.
- Ensure a user-friendly experience.
- Optimize technical SEO aspects.

9. Collaboration and communication :
- Coordinate with cross-functional teams.
- Communicate campaign progress to clients.

10. Continuous learning :
- Stay updated with industry trends.
- Participate in training and courses.

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