1. Identify and cultivate relationships with key influencers in the industry.
2. Manage the onboarding process for influencers while adhering to budget constraints.
3. Develop and implement innovative influencer marketing strategies and creative campaigns.
4. Stay ahead of emerging trends and technologies to inform creative approaches for influencer campaigns.
5. Collaborate with the marketing team to brainstorm and create tailored content for various company brands.
6. Define effective strategies for influencer partnerships, including negotiating fair compensation and ensuring all agreements are established.
7. Conduct research on industry experts, competitors, and target audiences to inform campaigns.
8. Coordinate with the marketing team to align marketing strategies across multiple channels.
9. Utilize audience insights and social listening tools to understand target demographics and emerging trends.
10. Establish campaign objectives related to traffic, brand awareness, customer retention, online reputation, leads, or sales.
11. Analyze campaign performance post-execution, measuring outcomes against objectives and business goals to identify successes and areas for improvement.
Doveriye is a personal care brand that makes self-care products that are highly safe for everyone. People struggling with skin conditions like fungal acne, eczema, psoriasis, acid burns, vitiligo, or any such skin conditions whose needs and wants the current market fails to meet pose as our target audience as well. Our objective is to educate and foster personal care for everyone, as we strongly believe every person is entitled to use skin care.
We firmly believe all our teammates are equal, promoting a healthy and non-hierarchical work culture where everyone showcases accountability and integrity. "Never stop learning" is what we abide by, thus investing in learning hours to expand our knowledge on both work and personal aspects.