1. Maintain and execute the email marketing calendar for assigned clients, including ideation and concepting campaigns, building or overseeing email and/or landing page creation, segmenting lists, deploying campaigns, and reporting results
2. Follow the QA checklist diligently to ensure campaigns are delivered without flaws and are result-driven
3. Create, execute, and analyze A/B test plans to improve email campaign performance and conversion rates, including all email marketing metrics
4. Develop or oversee the development of corresponding landing pages for campaigns, and thoroughly test them before deployment or client handoff
5. Measure and report on email campaign and A/B test plan performance, manage ongoing reporting for launched campaigns and align each campaign's performance with the email marketing objectives for each client
6. Assist in marketing automation campaigns, retargeting ads, list clearing, and other aspects of email marketing
7. Evaluate and improve the process of understanding each client's needs to deliver a delightful experience
Requirements:
1. Aspiring candidates who are eager to build a career in email marketing (digital marketing)
2. Excellent English communication skills (written and verbal)
Uplers is a fast pace growing organization serving over 7000 clients globally through its staff augmentation & managed services offerings. We have served many fortune 500 companies including Disney, National Geographic, Amazon, Facebook & more. We are a fully remote company with a team of 1000+ employees. We are a growth-hungry organization and aspire to 2X our revenue each year for the next 3 years. Uplers is a Great Place to Work certified company and is cherished for its work culture by many HR awards.