1. Strategy Development: Developing and implementing comprehensive social media strategies aligned with overall marketing goals and target audience.
2. Content Creation: Creating engaging and relevant content for various social media platforms, including posts, images, videos, and infographics.
3. Community Management: Building and nurturing a community of followers by responding to comments, messages, and inquiries in a timely manner, and fostering meaningful interactions.
4. Campaign Management: Planning, executing, and monitoring social media advertising campaigns to increase brand awareness, drive traffic, and generate leads or sales.
5. Analytics and Reporting: Monitoring and analyzing key metrics to evaluate the performance of social media campaigns and strategies, and providing insights and recommendations for improvement.
6. Social Listening: Monitoring conversations and trends relevant to the brand or industry on social media platforms, and leveraging insights for content creation and strategy refinement.
7. Platform Management: Managing and maintaining the brand's presence on various social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, Pinterest, and TikTok.
8. Collaboration: Collaborating with internal teams such as marketing, sales, and customer service to ensure consistency in messaging and alignment of social media efforts with overall business objectives.
9. Stay Updated: Keeping abreast of the latest trends, best practices, and emerging technologies in social media marketing to continuously optimize strategies and tactics.
10. Influencer Outreach: Identifying and engaging with relevant influencers or brand advocates to amplify reach and credibility within target audiences.
11. Crisis Management: Being prepared to handle any negative feedback or crises on social media in a professional and timely manner, and mitigating any potential damage to the brand's reputation.
12. Brand Voice and Tone: Ensuring consistency in brand voice and tone across all social media channels to maintain brand identity and resonate with the target audience.
Skill(s) required
Digital MarketingEnglish Proficiency (Written)Facebook MarketingInstagram MarketingSearch Engine Marketing (SEM)Social Media Marketing
Sethi Watch Company, a distinguished name in the watch industry with over a decade of successful operation in East Delhi, is seeking an opportunity to establish a presence on Instagram. As authorized dealers of renowned brands such as Swiss Brand Victorinox, Japanese Brands Seiko, Citizen, Casio, and Fashion Brands G.C., Emporio Armani, CK, Bering, Michael Kors, Armani Exchange, Diesel, Guess, DW, Titan, and Timex, we pride ourselves on delivering authentic and high-quality timepieces to our customers.
Our existing store in Krishna Nagar, East Delhi, serves as a testament to our commitment to loyalty, integrity, and exceptional customer service. We are an authorized service center for Titan Company Limited, Casio India Pvt Ltd, and Giordano Watches, which are mass brands and attract a good number of customers for their quality services.
