Digital Marketing Executive Job (Remote)

Key Responsibilities:

1. Build, optimise, and scale effective digital marketing campaigns to drive user acquisition across major online advertising platforms like Google, Facebook, LinkedIn etc.
2. Develop, lead and execute the brands digital sales strategy.
3. Develop and execute online marketing plans in order to ensure high growth ROI in marketing costs.
4. Develop and publish engaging, high-quality and compelling content across multiple platforms, including social media, websites, blogs and email marketing campaigns.
5. Create and help to make pages, FAQs, manuals, videos and presentations.
6. Use your creative skills to come up with fresh ideas and promote content on social networks and monitor engagement.
7. Measure web traffic to content (e.g. conversion and bounce rates).
8. Identify customer's needs and recommend new topics.
9. Create and manages a company's content strategy, aligning with their goals and target audience and brand guidelines. Execute a content strategy that drives high engagement.
10. Continuously test and refine content marketing amplification strategies and tactics to improve results and drive business growth.
11. Create and manage editorial calendar to deliver timely content across various digital platforms.
12. Research industry trends, market insights and competitor analysis to inform content development and identify opportunities.
13. Prepare well-structured drafts using digital publishing platforms.
14. Collaborate with product manager, cross-functional teams to gather information and develop content that supports marketing initiatives, product feature launches.

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