1. Develop and implement SEO strategies to improve organic search rankings and drive organic traffic.
2. Perform keyword research, on-page and off-page SEO, and content optimization.
3. Monitor SEO performance and make adjustments to maximize impact.
4. Execute LinkedIn outreach and email campaigns to target and generate high-quality leads.
5. Build and manage email marketing funnels to nurture and convert leads.
6. Optimize LinkedIn strategies for better engagement and conversion.
7. Plan, manage, and optimize paid advertising campaigns on Google, Facebook, and other relevant platforms.
8. Monitor ad performance, budget allocation, and ROI to ensure optimal results.
9. Conduct A/B testing and other performance analyses to refine ad strategy.
10. Collaborate with content creators to produce high-quality, engaging content that supports SEO and lead generation goals.
11. Develop a content calendar that aligns with overall marketing objectives.
12. Track, analyze, and report on the performance of marketing campaigns and initiatives.
13. Use data and analytics to drive informed decisions and optimize campaigns for improved results.
Requirements:
1. Bachelor's degree in Marketing, Business, or a related field.
2. 3+ years of experience in digital marketing with a focus on SEO, lead generation, LinkedIn outreach, email marketing, and paid advertising.
3. Proven experience in planning and executing SEO strategies.
4. Strong track record of successful LinkedIn and email marketing campaigns.
5. Hands-on experience with Google Ads, Facebook Ads, and other paid media platforms.
6. Excellent analytical skills with experience using analytics tools (e.g., Google Analytics).
7. Strong written and verbal communication skills.
8. Ability to work independently, set priorities, and handle multiple tasks.
8om Internet aims to improve businesses by bringing in holistic automation and AI offerings that compliment each other and help take better decisions based on data.