Job Description:
We are seeking a talented and creative Digital Marketer with expertise in social media to join our dynamic team. As the Social Media Specialist, you will be responsible for developing and executing innovative social media marketing strategies to elevate our brand presence, engage our audience, and drive sales.
Responsibilities:
Develop and implement comprehensive social media marketing strategies to promote our brand, products, and events across various social media platforms
Create engaging and visually appealing content (posts, images, videos, stories, etc.) that resonates with our target audience and aligns with our brand identity.
Manage and maintain all social media accounts, including daily monitoring, responding to comment/messages, and optimizing content for maximum reach and engagement.
Plan and execute social media advertising campaigns, including budget allocation, targeting, ad creation, and performance analysis.
Stay updated on the latest social media trends, tools, and best practices, and proactively recommend innovative ideas to enhance our digital presence.
Monitor and analyze social media metrics and KPIs to track performance, identify areas for improvement, and generate insights for future optimization.
Engage with influencers, brand ambassadors, and industry partners to expand our reach and foster strategic partnerships.
Provide regular reports and updates on social media performance, including key insights, trends, and recommendations for improvement.
Requirements:
Strong understanding of social media platforms, algorithms, and best practices.
Proficiency in social media management tools and analytics platforms
Excellent written and verbal communication skills, with a keen eye for detail and creativity.
Creative thinker with a passion for storytelling and visual content creation.
Strong analytical skills and ability to interpret data to drive actionable insights.
Experience with graphic design and video editing tools is a plus.
Familiarity with liquor industry regulations and compliance standards is preferred.
Beyond Water is a beverage distribution company that offers brands of various classes from around the world for distribution. Due to its presence in global regions, including, among others, India, Middle East, UK, USA, Africa and Singapore, the company is in a phase of rapid expansion, acquiring new brands.