1. Team leadership: Manage, mentor, and guide the SEO team, including executives, analysts, and interns, to ensure the delivery of high-quality work.
2. Strategy development: Develop and implement comprehensive SEO strategies to increase organic visibility, traffic, and rankings across all relevant platforms.
3. Keyword research: Oversee keyword research processes to identify opportunities for content creation and optimization.
4. On-page and off-page optimization: Ensure best practices are implemented for on-page and off-page SEO, including content optimization, link building, and technical SEO.
5. Performance analysis: Monitor, analyze, and report on SEO performance, using tools like Google Analytics, Google Search Console, and other SEO software.
6. Content collaboration: Work closely with content creators to ensure SEO guidelines are adhered to and content is optimized for search engines.
7. Technical SEO: Collaborate with the web development team to ensure that SEO best practices are properly implemented on newly developed code.
8. Competitor analysis: Conduct regular competitor analysis to stay ahead in the market and identify areas for improvement.
9. Stay updated: Keep up to date with the latest SEO trends, search algorithm updates, and industry best practices.
10. Client reporting: Provide detailed reports and insights to clients or upper management, demonstrating the impact of SEO strategies.
ACNSS (Axe Consultancy and Security Services) is a Chicago-based technology company. We provide IT consulting and services and data storage and security services for unicorn fintech companies.