1. Develop and implement SEO strategies that align with the company's goals.
2. Stay up to date with the latest SEO and digital marketing trends and best practices.
3. Lead, mentor, and motivate the SEO team to achieve targets.
4. Assign tasks, set deadlines, and ensure the team meets project goals.
5. Conduct regular team meetings and performance reviews.
6. Oversee the execution of on-page and off-page SEO activities, including keyword research, content optimization, link building, and technical SEO fixes.
7. Track, analyze, and report on SEO performance metrics.
8. Use tools like Google Analytics, Search Console, Ahref, Semrush, MOZ, Screaming Frog, and other SEO tools to monitor progress.
9. Work closely with content writers, developers, and other digital marketing teams to ensure SEO best practices are integrated across all digital channels.
10. Communicate SEO progress, challenges, and results to clients or managers.
11. Prepare reports and presentations that clearly convey the impact of SEO efforts.
12. Manage multiple SEO projects simultaneously, ensuring they are completed on time
13. Prioritize tasks based on impact and importance.
Mesotek Technologies Private Limited is a 23-year-old organization based in Vashi, Navi Mumbai. Mesotek offers website development and search engine optimization services (SEO).