1. Develop and execute social media strategies across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.) to increase brand visibility and engagement.
2. Create, curate, and manage engaging content (text, images, videos, etc.) that aligns with the brand's voice and marketing goals.
3. Monitor social media channels for industry trends, brand mentions, and relevant conversations, engaging with the community and responding to inquiries in a timely manner.
4. Collaborate with the marketing, design, and content teams to develop cohesive campaigns and ensure consistent brand messaging.
5. Plan and manage paid social media advertising campaigns, including budgeting, targeting, and optimization.
6. Track and analyze social media performance metrics (e.g., engagement, reach, traffic, conversions) to measure the effectiveness of campaigns and identify areas for improvement.
7. Stay up-to-date with the latest social media trends, tools, and technologies, and recommend strategies to stay ahead of the competition.
8. Engage with influencers, brand ambassadors, and partners to expand the brand's reach and visibility.
9. Develop and maintain a content calendar to ensure consistent posting and alignment with marketing objectives.
10. Generate regular reports on social media activities and performance, providing insights and recommendations for improvement.
11. Evaluate social media insights and prepare reports
Skills Required:
Data Analytics, Creativity, Social Media Management, Content Management
The Future University is India's fastest growing live learning community. We offer live cohort based courses with India's top instructors. Here is why, what we are doing is important: We believe community is the cornerstone of learning. Going through a course alongside a group of peers is the best way to achieve transformation. The best way to learn is by doing. That's why our cohort-based courses focus on active learning through hands-on assignments and projects. Everyone should have access to the best instructors. Removing the limitations of geography means that anyone in the world can access industry experts. Traditional education does not focus on skills relevant in the 21st century. Topics ranging from money management, tax filing, managing your social media profile are not taught but are becoming essential for everyone. At The Future University, we try to bridge this gap.
