Social Media Marketing Executive Job

A social media editor is responsible for curating our Social Channels - Facebook, Instagram, Strava, and Google Business. You will monitor, moderate, and respond to audience comments; manage social media partnerships; and create and/or post shareable content aligned to brand goals. You will also strategize and execute digital marketing campaigns and gather and analyze the data results from those campaigns to understand site traffic via social media and what content is performing best to grow the site's audience.

It s all about being creative and staying on top of emerging trends and technologies. To kill it as a social media manager, you should be able to come up with engaging, sharply written content on the fly, and you should be using the next big tool or channel in social media to do it

Key responsibilities:

1. Manage social media platforms like Facebook, Instagram, Strava and WhatsApp as per the marketing plan to reach the company's target customers
2. Work with team members to develop digital marketing strategies to meet company objectives
3. Create and manage creative and engaging content to engage audience on various platforms
4. Develop content calendars on a weekly and monthly basis
5. Analyze reports to create insights that will help drive digital marketing strategies
6. Monitor, listen and respond to users while cultivating leads and sales
7. Research and monitor the activity of competitors
8. Provide support at live and online events
9. Capture and analyze appropriate social media metrics, insights, and best practices. Compile reports for management

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