Social Media Marketing Executive Job

Key responsibilities:

1. Develop and implement a comprehensive social media strategy to achieve brand awareness, user acquisition, and community engagement goals
2. Perform market research
3. Create high-quality, visually appealing, and engaging content (text, images, videos) tailored to each platform's specific audience and trends
4. Manage editorial calendars, ensuring consistent and strategic content flow across all social media channels (e.g., Facebook, Instagram, Twitter, Pinterest)
5. Run targeted social media advertising campaigns to optimize reach and engagement
6. Run email marketing campaigns to establish partnerships and generate leads
7. Analyze social media data and metrics to measure campaign performance and identify areas for improvement
8. Monitor online conversations and brand mentions, engaging with followers and responding to inquiries promptly and professionally
9. Develop and execute integrated marketing campaigns
10. Set up and track growth metrics using various tools
11. Implement social media automation to enhance efficiency and reduce manual effort
12. Perform SEO optimization of the current content on the website for increased website traffic

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