About Us: Prachi Gang & Co. is a web design and business management agency that empowers business owners worldwide with strategic operations and innovative web design solutions. With a global presence spanning 20+ countries and a client base of over 250 founders and CEOs, we're committed to driving growth and success for our clients.
Our Website: www.prachigang.com
The Role: We're seeking an experienced Digital Marketing Specialist who is well-versed in the fundamentals of marketing. In this role, you will develop, implement, and optimize marketing campaigns across multiple channels to boost brand awareness, engagement, and conversions for our agency.
Key Responsibilities:
1. Develop and execute comprehensive marketing strategies across all digital platforms.
2. Manage our social media presence on Instagram, LinkedIn, and Pinterest.
3. Create engaging blog content that aligns with our brand voice.
4. Enhance our website's SEO to improve visibility and rankings.
5. Design and implement effective email marketing campaigns.
6. Conduct market research to identify trends and insights, optimizing campaign performance accordingly.
7. Monitor and analyze campaign metrics, providing regular reports and actionable recommendations.
8. Stay current with industry trends and best practices in digital marketing.
Requirements:
1. Bachelor's degree in Marketing, Business, or a related field.
2. Proven experience in a digital marketing role, ideally within an agency environment.
3. Strong understanding of digital marketing tools, concepts, and best practices.
4. Proficiency with marketing software (Google Analytics, SEO tools, email marketing platforms, etc.).
5. Excellent written and verbal communication skills.
6. Creative thinker with a knack for innovative ideas.
7. Strong analytical skills and keen attention to detail.
8. Ability to adapt to changing priorities and manage multiple projects efficiently.
