Hire Graphic Designers in India

Guide to Hire Graphic Designers in India

Are you searching for creative professionals to transform your brand image? Then, you should hire graphic design experts. They create eye-catching and appealing visuals to communicate your brand’s vision and story to the audience through print or electronic media. 

So, if you want to boost your brand online, hire a graphic designer for your company. To understand the hiring process, explore this guide about the must-have skills, solutions to common hiring challenges, and more. 

Top Skills to Consider When Hiring a Graphic Designer

Graphic designers combine art, technology, and communication to develop the layout and production design for brochures, advertisements, magazines, and websites. To design these efficiently, they should possess the following skills:

• Brand Development: Search for designers who are well-versed with the elements necessary to create a brand. Hire professionals who are familiar with logo design, illustrations, typography, color theory, photography, etc. 
• Knowledge of Design Principles: Graphic design experts should know the basic design principles to be able to create visuals. So, remember to test their knowledge about lines, scale, harmony, texture, shape, space, and emphasis.  
• Proficiency in Tools and Technologies: Only experts proficient in graphic design software are able to make unique and creative designs. Hire candidates who possess a thorough knowledge of Figma, Adobe Photoshop, Adobe Illustrator, Adobe After Effects, and Adobe InDesign. 
• Design for Print and Digital Media: Decide if you want to hire a graphic designer for print or digital media and assess the skills of potential candidates accordingly. 
  • Digital Media: Designers should have UI and UX design skills to be able to create appealing and functional designs for websites and applications. 
  • Print Media: To design for print media, graphic designers should be familiar with file formats, paper size, color bleed, slug, transparency, dot gains, etc. 

Along with technical skills, you can evaluate candidates based on their personal development skills during the interview process. 

Full-Time Graphic Designers vs Freelancers: Who to Hire? 

There are almost 500K graphic designers around the globe. A significant portion of this designer population works as freelancers. In such a scenario, one cannot help but wonder if they should hire full-time employees or freelance designers. Here is a comparison table so you can assess both options and hire a good graphic designer who is perfect for the job: 

Solutions to Common Challenges of Hiring a Graphic Designer

If you are hiring a good graphic designer for the first time, there are some challenges that you may encounter. Let us discuss these challenges and possible solutions: 

• Low-Quality Work: You may end up with a low-quality project or brand design if you hire individuals who are not skilled enough and do not have the required experience. 
  • Solution: Take time to assess the skills of the shortlisted candidates through assignments, portfolios, and interviews to hire the right one for your project. 
• Delay in Project Completion: Time management issues may arise if graphic designers choose to focus more on creative perfection than the timely completion of a project. This issue can also arise if the designer is inexperienced and unaware of how to handle multiple tasks.
  • Solution: Discuss the schedule with the graphic designer and communicate regularly to get an update on the progress of their work. 
• Outdated Skills and Knowledge: With time, your team may need help to keep up with the latest trends and technologies in the graphic design industry due to busy work schedules. This can result in outdated skills and knowledge, which may affect the quality and standard of the project.
  • Solution: Organize regular presentations, seminars, and meetings to discuss and educate the team about the latest tech and trends. Additionally, you can encourage them to pursue a graphic design course to upskill themselves. 

Steps to Hire a Graphic Designer Through Internshala

Internshala is India’s largest hiring platform. It is the best online portal to find talented graphic designers for your development team. Take a look at the steps mentioned below to hire your next employee in five easy steps:

• Step 1: Visit the ‘Hire Talent’ portal and create an employer account. 
• Step 2: List the educational qualifications, skills, experience, and other requirements for the graphic designer. 
• Step 3: With the help of Internshala's ATS with advanced filters, shortlist suitable candidates. 
• Step 4: Connect with these candidates instantly with Internshala’s in-build chatbox, informing them of further details. Schedule an interview to assess their personality and knowledge.
• Step 5: Prepare and offer contracts to the shortlisted candidates.